Proven SaaS leader removing bullshit from marketing
As a Fractional CMO, CRO, and Marketing Advisor, Andy helps your sales and marketing teams focus on commercial success. His approach is a pure account-based marketing play. Providing your organization with a bullshit-free approach to Account Based Marketing (ABM), motivating and exciting your teams and delivering better outcomes, i.e. revenue.
- Identify your Total Addressable Market (TAM)
- Align marketing & sales
- Create meaningful touchpoints with your TAM
Only 8% of marketing and sales teams have alignment
Chances are you’re part of the 92% that aren’t. The good news is, I can help.
Having experience on both sides of the fence – sales and marketing – I have a unique perspective to help companies like yours succeed.
Need a tech CMO, quick? With close to a decade of experience with SaaS martech, I have built teams from the ground up, managed both marketing and sales teams to commercial success. I’ve got you.
Whether you’re at the seed stage or Series C, or have revenue from 1mil to 100mil, he has the experience to help you grow. No bullshit.
It doesn’t have to be overly complicated. He works with the team you already have in place.
And pushes out personalized content that resonates with the prospect, getting your foot in the door.
is an Austrian-based, Irish marketing leader, who specializes in revenue growth and scaling up SaaS businesses. He’s a great supporter (and practitioner) of aligning marketing and sales to close more deals.
With an extensive background in sales and marketing, Andy’s core focus lies in utilizing a proactive and personalized marketing approach to sales. Combined with executing on the right channels with the right content to the right accounts (ABM), it is the recipe worth implementing in order to grow revenue.
Oh, and we can get quicker results.
A Few Things to Feast Your Eyes On
Fractional CMO | CRO | Marketing Advisor
EXPONEA (acquired by Bloomreach)
EMARSYS (acquired by SAP)
Director of Global Demand Generation
Working with Andy is a pleasure. Professional and experienced within SaaS B2B Marketing & Sales Alignment, but also straight forward and is not afraid of getting hands dirty to get things done. By that, we aligned Marketing and Sales, established an automized business development and overachieved our marketing and sales targets.
It’s safe to say that Andy has had a massive impact on our business. Operating as our fractional CMO/CRO, he has managed to align the marketing and sales teams’ efforts resulting in us doubling our total revenue in just over 4 months. The numbers speak for themselves.
Andy Culligan is the personification of what you expect from a Global Enterprise SaaS CMO.
I have enjoyed working with Andy in a very strong growing environment where he and the Marketing Team were a key pillar to drive company growth and develop a stable ABM process framework together with the sales team to support that.
I was pleasantly surprised that after just 5 weeks of cooperation with Andy, we started to get more traction within our ICP and fill our pipeline